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Farron to open 42nd Lakes Hospitality Trade Show

An artist's impression of the new Exhibition Hall at the Rural Auction Centre, Junction 36 off the M6
An artist’s impression of the new Exhibition Hall at the Rural Auction Centre, Junction 36 off the M6

ONE hundred leading lights from across the hospitality industry are set to welcome over a thousand visitors to the 42nd Lakes Hospitality Trade Show on Wednesday 1 and Thursday 2 March.

Tim Farron, leader of the Liberal Democrats and MP for Westmorland and Lonsdale, will open the show which is free to trade visitors.

A celebration of the region’s hospitality sector, it is the first event to be held in Cumbria’s largest Exhibition Hall – Junction 36 Rural Auction Centre off the M6.

the Lakes Hospitality ShowThis year’s show sees branding and online marketing experts join established exhibitors – of benefit to those looking to capitalise on a successful bid for Lake District World Heritage Status, the decision will be announced in July.

Also new for 2017 is a programme of seven, free 45 minute workshops.

On Wednesday 1st March Sue Coulson of Coulson Associates, in partnership with Dave Clarkson of Armstrong Watson, is hosting a Cumbria Family Business Network Insight Event. Their guests Keith, Matt and Ben McClure, two generations of the 70 year old catering wholesaler, will talk candidly about the history of their Windermere based business and what the future holds.

L-R: Ben, Keith and Matt McClure who are speaking at a free workshop on 1 March at the Lakes Hospitality Show
L-R: Ben, Keith and Matt McClure who are speaking at a free workshop on 1 March at the Lakes Hospitality Show

On Wednesday and Thursday Paul Saxby from eviivo, the independent hotels and B&Bs online booking specialist, will discuss latest trends and the most effective way to promote and sell rooms online without breaking the bank. Adam Thorp from TheBrandChap will run sessions for business owners and senior decision makers on how to transform businesses into brands and he challenge conventional thinking in an audience Q&A session. And employment lawyer Kate Shawcross and HR advisor Stuart Lowery from Napthens Solicitors will cover managing a flexible workforce, attracting and retaining talent, business growth and the impact of Brexit on the sector.

Further information, including how to secure a place on the workshops, can be found at www.lakeshospitalitytradeshow.co.uk/workshops.

The Lakes Hospitality Show is the focal point for the region’s hospitality industry. It is held at a time of year when many plan their next round of investment. For some it could be expanding their premises, renovating rooms, or extending their offer with a new product. For others it could be sourcing a new supplier or buying-in services to improve the running of their business.

Interiors, food, drink, equipment and technology businesses feature alongside those providing vital support service such as banking, property advice, insurance and IT at this trade only event.

The venue provides easy access from Junction 36 of the M6 with ample parking and onsite food and refreshments.

Visitors also get a ‘goodie bag’ with information and gifts from local companies.

For more information and a full exhibitor list visit http://www.lakeshospitalitytradeshow.co.uk/

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