Mountain Warehouse, the UK’s largest outdoor retailer, has chosen Cumbria Community Foundation to be its regional charity partner for the Lake District and Cumbria.
Mountain Warehouse launched the charity bag campaign last year, which was rolled out to all their 250+ stores in the UK and Republic of Ireland. The campaign offers local charities, nominated by staff in each branch, financial support through the sale of specially designed canvas bags in their local stores.
100% of the profits from each of the £1.99 bags is donated to local charities. By teaming up with local charities, customers purchasing a bag donate to a cause close to them, therefore giving back to the local community.
Andy Beeforth, Chief Executive of Cumbria Community Foundation, said: “We hugely value our relationship with local businesses and are delighted to be benefiting from the sale of the Mountain Warehouse charity bags. This is a fantastic story of corporate social responsibility and the importance of business giving back to the community in which it operates.”
Mountain Warehouse founder, Mark Neale, said: “At Mountain Warehouse we are passionate about supporting the local communities our stores are a part of. Each of our stores receives fantastic support from their local customers, and we are thrilled to be launching a collection which will be giving something back to so many good causes.”